The 2008 American Film Market

The 2008 American Film Market kicks into high gear this week with a total of 1,022 films on offer – an AFM record.  Expectations for AFM have diminished due to the struggling global economy, and with the glut of films available this year, AFM is a definitive buyer’s market.  With slowing DVD sales, film investors and distributors are placing far more importance on theatrical releases.  The value proposition between good and great films wanes more heavily on the decision making process than it has in previous years.  Without a significant difference, decisions will be made based upon where film distribution companies can make the best deal.

Sceneclips will be covering the American Film Market all week.  We will recap AFM’s seminars and conferences, delivering the key points and important issues.  Stay tuned to Sceneclips!