Creating Web Content for TV

I would like to pose a question: If you could find the same type of content on the web versus television, then why would you ever view it on the web?  The web gives filmmakers a limitless amount of creative freedom.  Do not waste this freedom by creating your web project as a stepping stone to an alternate platform, ie: TV and film.  Put yourself in the viewers’ position and recognize that they are not seeking to replicate the experience they have with television and movie theaters. Utilize the web to express your vision with the uninhibited freedom that you intend your story to be told. Yes, the web currently lacks a model for monetary compensation to compete on a scale with traditional platforms.  However, the web provides the most cost effective distribution and widest reach, enabling filmmakers to find their audience.  Focus on developing relationships with your core audience, using the web to directly connect to them.  Leverage these relationships and the reputation that you build to create opportunities outside of the web on traditional platforms.  I am not saying that you cannot generate income from the web – that would be completely false.  I am saying that it is neccessary for filmmakers to recognize that the web’s greatest benefit is broad and inexpensive distribution, allowing you to find and connect to your audience.